Authentic Marketing, built for Growth

Strategic marketing support to help ambitious businesses attract, engage and retain the right clients.

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Everywhere you look online, people are trying to get their business seen - hoping to stand out, reach the right audience, and grow with purpose…Electric Alley helps founders focus, build momentum, and move forward with confidence.

What We Offer

Whether you need strategic direction, Start-up support or growth, our packages are designed to meet you where you are.

01


Fractional CMO

Access senior marketing leadership on a flexible basis. We embed within your team to shape strategy, align marketing with business goals and bring structure to campaigns, helping you grow with clarity and confidence.

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02


Go-To-Market Strategy

Build a clear path to market and attract your first customers. We define your positioning, refine your message and map the right channels to create a launch plan that drives traction and delivers early wins.

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03


Growth Accelerator

Scale sustainably with data-led marketing. We analyse performance, identify growth opportunities and optimise your funnel to increase conversions, strengthen retention and improve ROI without wasted spend.

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Our Expertise

  • Helping define a robust go-to-market strategy, including programme creation and management, messaging, and a proposition that delivers ROI.

  • Enhancing your website's visibility on search engines through tailored strategies that improve rankings, drive organic traffic, and boost online presence.

  • Driving targeted results through data-driven campaigns that focus on measurable outcomes, optimising for conversions, and maximising ROI across digital channels.

  • Crafting and refining your brand identity to ensure it resonates with your target audience, builds trust, and drives long-term growth.

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  • Working with you to create remarkable content that gets target audiences talking about your brand.

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  • Setting up analytics and tracking to collect accurate data, aligning with your goals to monitor performance, ensure compliance, gain insights, refine strategies, and drive measurable results.

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A laptop on a desk displaying a property survey website called Novello with the headline 'Find Your Property Surveyor in East London.' There is a cup of iced tea and a small bowl of snacks nearby, with a potted plant in the background.

Results

From Start-up to 7 Figure Pipeline

How we helped Novello Group grow from a startup to one of the UK’s fastest-growing surveying firms by developing their marketing strategy and delivering everything from content and SEO to paid search and CRM; resulting in a 7-figure pipeline, 700+ monthly conversions and a nationwide presence in just five years.

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Our clients

The Business We Work With Come In All Shapes and Sizes…

A group of people sitting around a conference table having a meeting with notebooks, glasses of water, coffee cups, a smartphone, a laptop, and sticky notes.

…But they share the same mindset: ambitious, purposeful and ready to grow.

Our process is straightforward. We listen, strategise and deliver. From startups to big names, every project begins with understanding what actually works for each business, not following trends.

A stylized logo forming a smiley face with the letters 'm', 'o', and 'u' arranged vertically.
The image features two large black letter 'M's at the top, with the text 'MOTT MACDONALD' written below in smaller black letters.
Text reading 'LOVE FOOD hate waste' with a small heart symbol above the 'O' in 'LOVE'.
Logo of AccountsPortal with text 'Online Accounting - Easy, Fast, Secure'
Workshare logo with stylized interconnected paper icons next to the word 'Workshare' in gray font.
Access logo with an eye symbol and the word 'access'
Logo with the words 'ROASTERTTOOLS' in bold, uppercase letters.
Glassworks logo with bold black text on a white background.
Gold Crest logo featuring a stylized gold crest or crown design with the words 'GOLD CREST' to the right.
Logo of CourtReserve, featuring a checkmark inside a circle followed by the company name in gray and black text.
A report titled "How UK Service Businesses Appear in AI Tools" on a white table, with a pencil, a closed notebook, a small wooden tray, and three yellow puffball flowers nearby.

Report

Download: The AI Visibility Playbook for Service Businesses

Real data from UK service businesses reveals what makes some businesses appear across AI platforms while others don't. Learn what actually drives AI visibility.

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We Help Good Businesses Become Remarkable

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